Approaches to Environmental Scanning

>> September 22, 2011

For analyzing the information in environment scanning, we can use following approaches.

1. Systematic approach

In this approach, we first collect the information in systematic way. This information is collected from market, customers and govt. organisations.

2. Ad- hoc approach

Following are main features of this approach.

a) In ad hoc approach, organisation can survey of special environment issues. These survey will be done, if any new project will be made or has to analyze the current policies.

3. Processed Form Approach 

If any organisation uses the secondary sources of information, then that approaches will be processed form approach to environment scanning. 


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