What is Product Mix?

Product mix is the set or group of products which a particular company offers to public. Product mix is very helpful for taking advantage on...

Product mix is the set or group of products which a particular company offers to public. Product mix is very helpful for taking advantage one product brand benefit for selling other product. For example:

Godrej Agrovet division has following product mix:

a) animal feeds

b) agricultural inputs

c) horticulture

d) tissue culture

e) retailing

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Business Education: What is Product Mix?
What is Product Mix?
Business Education
http://business.svtuition.org/2010/05/what-is-product-mix.html
http://business.svtuition.org/
http://business.svtuition.org/
http://business.svtuition.org/2010/05/what-is-product-mix.html
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