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International Environment of Business

In international environment of business, we can comprise all the factors which affects international business. These factors are international financial system, exchange rates, international lending operations, International organisations which control foreign business.

To know international business environment is very necessary because after knowing it, we can know its effect on Indian business. For example, we have to study WTO's rules and regulations. Check whether, these rules and  regulations are in the favor of Indian business or not. There are also other international organisations like IMF and world bank. We also study their changes and its effect on Indian business.

Foreign aid and foreign investment is also developing international factor in developing countries. We should study whether it is helpful for development of developing countries or not. 

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Objective of Business Environment

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1. Knowledge of Information 
By studying the business environment, we can know the changes of business. This information is very useful for our business. Every businessman should aware current environment of business. With this, he can think the future of his business in such environment. 
2. Basis of Decisions 
One of main objective of the study of business environment that it can provide all the information which is needed for taking good decisions. Suppose, you completed your internal business environment study. With this study, you can take decision relating to purchase, sale, salary and price because you know your competitor, you know your suppliers and you know your customers. 
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Factors of Environmental Scanning

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1. Events

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